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Maruti Suzuki Ertiga Hits 1 Million Sales Milestone, Dominates Mid-Size MPV Segment

ByRobin Kumar Attri|Updated on:10-Feb-2024 11:02 AM

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ByRobin Kumar Attri

Updated on:10-Feb-2024 11:02 AM

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Maruti Suzuki Ertiga, India's leading MPV, hits a 1 million sales milestone, symbolizing widespread appeal and enduring trust among diverse customers.

Maruti Suzuki Ertiga Hits 1 Million Sales Milestone, Dominates Mid-Size MPV Segment

Key Highlights

  • Maruti Suzuki Ertiga crosses the 1 million sales milestone.
  • Leading mid-size MPV segment with a 37.5% market share.
  • Popular among young, tech-conscious families.
  • Feature-packed high-end variants with advanced connectivity.
  • Versatile and comfortable interior design.
  • 6-speed automatic transmission with paddle shifters.
  • Powered by Next-Gen K-series engine with Smart Hybrid Technology.
  • Global success with exports to 80+ countries.

Maruti Suzuki India Limited (MSIL) proudly announces a significant achievement as the Ertiga MPV crosses the 1 million sales milestone. The Ertiga, a trailblazer in the mid-size MPV segment, has not only established itself as a symbol of trust among Indian families but also leads the segment with an impressive 37.5% market share.

Leading the Mid-Size MPV Segment

The Maruti Suzuki Ertiga has been a game-changer since its establishment, redefining the concept of an MPV with its stylish appeal and advanced technological features. It has become the preferred choice for younger, tech-conscious customers, especially those with larger families seeking a blend of style, performance, and convenience.

Mr. Shashank Srivastava’s Insights

Commenting on the remarkable success of the Ertiga, Mr. Shashank Srivastava, Senior Executive Officer, Marketing & Sales, Maruti Suzuki India Limited, stated, “The Ertiga has redefined the concept of an MPV as a stylish and technologically advanced offering. It has become a preferred choice for young, tech-conscious customers who love spending time with family & friends, building collective experiences at every stage."

High-End Variants with Advanced Features

The top-end variants of the Ertiga have gained popularity due to a plethora of advanced features, including a 17.78 cm (7-inch) Smartplay Pro Touchscreen Infotainment System, wireless Android Auto and Apple CarPlay, MID with Turn-by-Turn Navigation, Suzuki Connect with 40+ features, remote A/C, Automatic Headlamps, Cruise Control, and Machined Two-Tone Alloy Wheels.

Interior Design

The Ertiga's interior design emphasizes utility, with air-cooled cup holders, a front-row armrest with a utility box, bottle holders, and accessory sockets in each row. The second-row roof-mounted AC ensures comfort for rear passengers, and the spacious cabin with thoughtfully designed third-row seats offers reclining and flat-fold functionality, providing a host of comfort features.

Performance and Convenience

The 6-speed automatic transmission with paddle shifters has made the Ertiga the MPV of choice for consumers seeking a blend of performance and the convenience of a clutch pedal-less driving experience.

Efficient Powertrain

Powered by the Next-Gen K-series 1.5L Dual Jet, Dual VVT engine with Progressive Smart Hybrid Technology, the Ertiga offers a fuel efficiency of up to 20.51 km/l. The CNG powertrain further enhances efficiency, returning an impressive 26.11 km/kg.

Global Popularity

Besides dominating the Indian market, the Maruti Suzuki Ertiga has become a globally popular MPV, with exports reaching over 80 countries. The Ertiga's success story continues to unfold, reflecting its appeal across diverse customer segments, making it a symbol of success in the competitive MPV market.

CarBike360 Says

Maruti Suzuki's Ertiga achieving 1 million sales is a testament to its widespread appeal, dominating India's mid-size MPV segment. With a perfect blend of style, technology, and versatility, the Ertiga caters to the preferences of diverse customers. Its success showcases the model's enduring popularity and trust among Indian families.

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