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MG Launches the New Gloster Storm Series: DESERTSTORM & SNOWSTORM Editions

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Vishesh Goyal
Vishesh Goyal
|Updated on:04-Jun-2024 05:33 PM

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ByVishesh Goyal

Updated on:04-Jun-2024 05:33 PM

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MG Motors recently unvield the latest members of the Gloster Storm Series, SNOWSTORM and DESERTSTORM, priced from Rs. 41.04 lakhs ex.sh.

MG Launches the New Gloster Storm Series: DESERTSTORM & SNOWSTORM Editions
The All New Gloster Storm Series 

Key Highlights:

  • MG Gloster range now starts from Rs.38.80 lakhs (Ex-showroom)
  • DESERTSTORM is offered in both 6 & 7 seater configuration
  • SNOWSTORM is offered in only 7 seater configuration


MG Motor India has unveiled the latest additions to its full-size SUV lineup: the Gloster DESERTSTORM and SNOWSTORM editions. These new variants aim to enhance the brand's reach in the competitive SUV market by offering distinctive design features, advanced safety technologies, and robust performance capabilities. Priced from Rs. 41.04 lakhs (ex-showroom), both editions build on the legacy of the Gloster Black Storm, introducing unique aesthetic updates and maintaining the mechanical prowess of their predecessor.

Distinctive Design Features

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MG Launches the New Gloster Storm Series: DESERTSTORM & SNOWSTORM Editions
MG Gloster DESERTSTORM 2024

DESERTSTORM Edition:

  • Exterior Design: The Desert Storm edition is characterized by a striking Deep Golden exterior, reminiscent of the Mahindra Thar Earth Edition, complemented by bold black highlights. This includes a commanding black grille, black alloy wheels with red calipers, and black-themed ORVMs (Outside Rear View Mirrors). Additional black elements such as door handles, roof rails, spoiler, and fender garnish further enhance its rugged appearance. The vehicle also features Red Isle LED headlamps and Highlands Mist LED tail lamps, adding a touch of mystery and style.

  • Interior Design: Inside, the Desert Storm edition boasts a dark-themed interior with black upholstery. The black steering wheel with white stitching adds a refined touch, and the dual-tone interior design ensures a premium driving experience. This edition is available in both six-seater and seven-seater configurations, catering to different passenger needs.

MG Launches the New Gloster Storm Series: DESERTSTORM & SNOWSTORM Editions
MG Gloster SNOWSTORM 2024

SNOWSTORM Edition:

  • Exterior Design: The Snow Storm edition exudes sophistication with its dual-tone Pearl White and Black exterior, accented with red highlights. Key features include black elements on the front grille, alloy wheels, and rear spoiler, along with red accents on the headlamps and bumpers. The smoked black tail lights add an aura of mystique, while the overall design ensures that the SUV stands out on the road.

  • Interior Design: The interior of the Snow Storm edition features black upholstery with white stitching, creating a refined and inviting atmosphere. The black-themed seats and steering wheel, combined with dual-tone interior design, enhance the luxurious feel of the vehicle. This edition is available exclusively in a seven-seater configuration.

Advanced Features and Specifications

Both the DESERTSTORM and SNOWSTORM editions are equipped with an array of advanced features and safety technologies:

  • Panoramic Sunroof: Dual-pane panoramic sunroof enhances the overall driving experience by offering expansive views and plenty of natural light.

  • Adjustable Driver’s Seat: The driver’s seat comes with 12-way power adjustment, massage, and ventilation functions, ensuring maximum comfort on long journeys.

  • ADAS Suite: The Advanced Driver Assistance System (ADAS) includes over 30 safety features such as Forward Collision Warning (FCW), Automatic Emergency Braking (AEB), Lane Departure Warning (LDW), Blind Spot Detection (BSD), Lane Change Assist (LCA), Rear Cross Traffic Alert (RCTA), and Driver Open Warning (DOW). These features enhance driver and passenger safety by providing real-time alerts and automated responses to potential hazards.

MG Launches the New Gloster Storm Series: DESERTSTORM & SNOWSTORM Editions
MG Gloster SNOWSTORM 2024 Interior

Performance and Drivetrain

  • Engine Options: The MG Gloster Storm editions are powered by a robust 2.0-litre diesel engine lineup, including a special twin-turbo version that delivers 158.5 kW of power. This ensures strong performance across various driving conditions.

  • Drivetrain: Both editions offer options for 2WD and 4WD. The intelligent 4WD system comes with an All Terrain System, featuring seven drive modes to handle different terrains and driving scenarios with ease.

Ownership Experience

MG Motor India has introduced a unique ownership program for the new Gloster Storm series, which includes:

  • Zero Maintenance and Repair Costs: For the first three years or up to 45,000 km, owners will incur no service or repair costs, covering an extensive range of parts and services. This program includes wear-and-tear expenses, offering unparalleled convenience and cost savings.

  • Assured Buyback Option: After three years of ownership, customers have the option for an assured buyback, providing flexibility and peace of mind.

  • Extended Coverage Plans: Customers can extend the zero-maintenance coverage to up to five years or 75,000 km, ensuring long-term protection and maintenance support.

CarBike360 Says

The launch of the MG Gloster Desert Storm and Snow Storm editions marks a significant milestone for MG Motor India, reinforcing its commitment to providing luxurious, high-performance SUVs with advanced safety features. With their unique design elements, comprehensive safety suite, and robust engine options, these new variants are poised to capture the attention of SUV enthusiasts and elevate the brand's presence in the market. The attractive pricing and innovative ownership programs further enhance their appeal, making the new Gloster Storm series a compelling choice for discerning buyers.


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